"The Legend of Luo Xiaohei" is riding on the popularity of "Nezha"? Director Mu Toufu responded with a long article

After the domestic animated film "Luo Xiaohei's Legend" was released nationwide, the box office has now exceeded 200 million. However, some netizens recently said that the appearance of Nezha in the movie was suspected of riding on the popularity of "Nezha: The Devil Child Comes into the World". Last night (September 15), Mu Tou, the director of "Luo Xiaohei's Legend", responded to this matter in a long article on Weibo.

The director said: "Xiao Hei has been on several hot searches recently. #Nezha without Xiaojiujiu##Nezha in Luo Xiaohei is so trendy# entered the top five hot searches and even topped the list today. He was accused of riding on the popularity~ So~ please think about the following questions: 1. If Ne Zha had not been released, would these topics have been on the hot searches? 2. Why did I include Ne Zha when I wrote the script four years ago and make him the most outstanding character in the second half with a short appearance time? 3. If someone mentions Ne Zha a year later, will you ask: Which Ne Zha are you talking about?

When I was writing the script four years ago, I made Nezha a highlight, not only because he will have a lot of scenes in the next part, but also to create topics. To take advantage of the popularity of "Nezha". Although he appeared for a very short time, he is the character that is most likely to leave an impression on the public, because he is a famous actor, and also because I worked hard to shape him (´▽`).

Unfortunately, due to the release date, every interview had to ask about Nezha, and I couldn't avoid this topic at all. In the early publicity, except for the world view poster and the solar term map, I removed all Nezha elements. In the final trailer, Nezha's scenes were directly deleted, and Nezha posters were also pressed by me. I asked my colleagues in the company to stop drawing Nezha.

I have tried my best to avoid suspicion. But I still do not deny that I will get some attention. Or can you give me some advice~ How to avoid it~

These topics all fermented naturally. After they became trending searches, the publicity and promotion team did promote them, which is understandable. But everyone knows that posts that can stay on the list for a whole day are naturally trending searches, because "Nezha" is currently in theaters (⁎⁍̴̛ᴗ⁍̴̛⁎) Except for "Luo Xiaohei and Nezha are so cool", which I promoted happily because it was in the top five, I didn't promote it even though it ranked first today.

Nezha, like the Monkey King, is a public copyright character with his own popularity, and the name does not belong to anyone.

Mo Tong is a mountain in the industry and has made great contributions to the industry. I am not a drag, and there is no need to fight. I am also a familiar friend of theirs. They read my script four years ago. If there are people who provoke a fight, they are definitely not our people. Everyone should look at it calmly, ignore it, or stop it.

Think about the confident and domineering Nezha in Xiaohei... I have been suppressing him like this. He doesn't respond to being criticized every day. He is also scolded when he is on the hot search. I feel sorry for him. This is my Nezha. There is nothing shameful. He is my child. Thank you for liking him~ If he is on the hot search again in the future, please be calm~ Who said our Ou Ba is so cute (´▽`)

Ps: Let’s think of a hot search term for Infinity\(//∇//)\hahahahahaha and see which one has the highest number of likes~ (not necessarily (￣∇￣)”

"The Legend of Luo Xiaohei" is produced by Beijing Gene Film Co., Ltd., Beijing Hanmu Chunhua Animation Technology Co., Ltd., and Beijing Zhuoran Film Co., Ltd., and is currently being shown in major theaters across the country.