Shueisha related person: The most profitable IP in the history of "JUMP" is not Dragon Ball One Piece and Demon Slayer

Shueisha related person: The most profitable IP in the history of "JUMP" is not Dragon Ball One Piece and Demon Slayer

Recently, Demon Slayer has swept the animation and film markets with an unrivaled momentum, setting multiple box office records in succession. It seems that its ability to make money has surpassed the old-brand comics Dragon Ball and One Piece. However, according to Japanese media reports on the 29th, a Shueisha-related boss clearly pointed out that the ability of these classic comics to make money is far less than that comic...

Looking back at the Japanese manga industry, especially the boys' manga industry, countless classic works came from Shueisha's "JUMP" series. Not only did the cartoonists become billionaires, but Shueisha also made a fortune. The media speculated that the one that made the most money was either Dragon Ball or One Piece, or perhaps the new king "Demon Slayer: Kimetsu no Yaiba", but none of them were.

·The statement made by the Shueisha-related boss really verified the speculation of ordinary netizens. The money-making ability of these comics that have been popular for a long time is far less than that comic. Yes, it is "Yu-Gi-Oh!".

The total sales volume of Yu-Gi-Oh comics is 40 million copies, and it has been stagnant for many years. This number is less than one-tenth of that of One Piece. However, the problem is that Yu-Gi-Oh does not make money from that sales volume, although that money is not small. Its biggest money-making point is the card game pioneered by the comics.

According to a major card game publisher, although there is no clear statistics on how many physical cards of "Yu-Gi-Oh!" have been sold, it is estimated that based on the cumulative sales of 25.2 billion in 2011, the total number now exceeds 35 billion. If the average price of each card is 30 yen, the sales of physical cards of "Yu-Gi-Oh!" have exceeded 1 trillion yen.

A Shueisha-related boss said that the author of Yu-Gi-Oh!, Kazuki Takahashi, takes 0.1 to 0.2 yen from each card, and the copyright fees for related games and peripherals are calculated separately. Takahashi, who has been silent for many years, silently said that creating a "new rule" is the fundamental way to get rich.

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