Huayi denies rumors of unfair terms for the release of "Eight Hundred", saying it wants to protect the film market

Huayi denies rumors of unfair terms for the release of "Eight Hundred", saying it wants to protect the film market

Recently, a media report said that when the movie "Eight Hundred" was released, Huayi launched a new buyout screening. Cinemas with an annual income of less than 2 million yuan need to pay a fee of 200,000 yuan to preview "Eight Hundred" in advance, which is equivalent to a "buyout". "Huayi wants to recover cash flow, but is also afraid that small and medium-sized, individual private cinemas will close down after showing the film." (Related reports)

Today (August 21), Huayi Brothers issued a statement through the movie "Eight Hundred", refuting the "unfair terms" previously reported by the media, saying that the distribution model formulated this time is aimed at protecting the normal order of the film market and cracking down on tax theft and concealment, and has received the support of the vast majority of theater chains, film management companies and cinemas in the industry.

Huayi stated in the announcement that the theaters that could not obtain the key for "Eight Hundred" were theaters that had been publicly punished by the industry association for violating regulations such as underreporting, or theaters that did not accept the current distribution model. Currently, there are 9,649 theaters that have scheduled "Eight Hundred" and 9,497 theaters that have obtained the film's key.

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