Beijing Radio and Television: Eliminate sissy aesthetics and do not participate in sissy propaganda

Recently, multiple central departments have jointly taken action to severely crack down on prominent chaos in the entertainment field and focus on comprehensive governance. The Beijing Municipal Radio and Television Bureau has taken prompt action, taken multiple measures, insisted on problem-oriented, insisted on using high-quality products to squeeze out negative space, and actively built a clear, healthy, and positive ecology of the capital's radio and television industry. Today (September 18), the Beijing Municipal Radio and Television Bureau published an article on its official website, emphasizing:

First, strengthen the platform's regulatory responsibilities and enhance value guidance

Strictly implement the three-review system before broadcasting and the re-review system for rebroadcasting, and consolidate the main responsibility of the radio and television broadcasting mechanism. Establish a weekly meeting and publicity reminder system, promptly report various problems found in daily supervision, guide Beijing radio and television broadcasting institutions and integrated media centers to strengthen the management of radio and television programs, and consciously resist vulgarity, mediocrity, and kitsch. Give full play to the effectiveness of the capital's radio and television publicity platform, strengthen linkage with the Municipal Anti-Drug Committee and other departments, and strictly prohibit artists who are involved in drug-related, immoral, and other violations of discipline and law from appearing on camera or moving to other positions to make a comeback. Strengthen the construction of the new era literary and artistic review position of "Beijing Voice and Beijing Vision", build a publicity matrix of "two microblogs, eight terminals, and one platform", and adhere to the unified evaluation standards of profound thoughts, exquisite art, and excellent production.

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Second, strictly review and control the content and strengthen the program orientation

Strengthen the control of the aesthetic orientation of literary and artistic creation, and eliminate the "sissy" aesthetic orientation in terms of actor selection, performance style, clothing and makeup, and do not participate in "sissy" propaganda. Strengthen the review and filing of variety shows broadcast during prime time, and use political literacy, moral character, artistic level, social evaluation and other indicators as the basic standards for the selection of actors for entertainment programs, strictly implement the regulations on the total remuneration of program guests, and resolutely resist sky-high remuneration. Strengthen the regulation and management of variety shows and literary evenings during important guarantee periods, and strictly prohibit the broadcast of idol training programs, variety entertainment and reality shows involving children of celebrities, and prohibit minors from participating in talent show variety shows to avoid excessive entertainment and commercialization interfering with the main theme and tone.

The third is to strengthen the supply of excellent works and enhance social responsibility

We will promote the "Chinese Culture Radio and Television Communication Project", "Folk Classic Story Animation Creation Project", and "'Record the New Era' Documentary Creation and Communication Project", adhere to supporting excellence, strength and originality, and guide the production and broadcast of more original programs that are full of the flavor of the times, positive and healthy in style, and have cultural connotations. We will launch "The Most Beautiful Central Axis", "New Arrivals at the Forbidden City", "One Step Forward", "Life Destiny", and "Flowers Facing the Sun".

Children's Hearts to the Party - National Children's Gala to Celebrate the 100th Anniversary of the Founding of the Communist Party of China" and "Peking University Red Building" and other well-known and popular masterpieces, use good works to squeeze out negative space and spread positive energy. In-depth research on strengthening and improving radio and television broadcasting institutions in the new era will be carried out to identify the difficulties, innovation points, and breakthrough points of work, providing solid support for promoting the high-quality development of radio and television in the capital.

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Fourth, improve the regulatory system and strengthen system management

Establish a pre-emptive prevention mechanism, improve the rapid response mechanism, conduct 24-hour supervision of the city's radio and television programs, conduct full-time tracking and guidance of approved variety shows and evening shows, strengthen the precise analysis and judgment of listening and watching, and ensure that information is quick, response is fast, and handling is appropriate. Build a big data management system for radio and television programs, radio and television works, explore the construction of a comprehensive program management and evaluation system, break the "ratings-only" theory, and guide production and broadcasting institutions to always put social benefits first, and ensure that the main theme and positive energy fill the capital's new audio-visual space.