Warner Bros. updates its logo for its 100th anniversary with a flat design

Warner Bros. has launched a new logo, which will replace the previous one we are most familiar with and appear in the opening credits of Warner movies starting in 2020! This move is also to celebrate the company's 100th anniversary in 2023. The new logo has a "golden ratio" design for the old one, making it more simple and modern, and the color scheme has also changed from yellow and blue to blue and white. Which of the two logos do you prefer?

“As we enter our centennial year, we believe now is the right time to take a deep look at our brand, what it stands for and the values ​​it represents,” said Ann Sarnoff, chairman and CEO of Warner Bros., in a statement. “We know that a strong brand not only gives us the power to plan for the future, but also a sense of purpose. It allows our pride to shine. And, it helps us express our identity in our communications with our employees, creative and business partners, and fans around the world.”

Warner Bros. Entertainment, Inc. (English name: Warner Bros. Entertainment, Inc.), referred to as Warner Bros. or Warner (Warner Bros.), was founded in 1923 and is one of the world's largest film and television entertainment production companies.

Warner Bros. includes several major subsidiaries, including Warner Bros. Pictures, Warner Bros. Studios, Warner Bros. Television, Warner Bros. Animation, Warner Home Video, Warner Bros. Games, DC Entertainment and The CW. Currently, the company is a subsidiary of Warner Media, with headquarters in Burbank and New York, USA. In December 2018, the World Brand Lab released the "2018 World's Top 500 Brands" list, and Warner Bros. ranked 422nd.