The official "Joy of Life" calls for crackdown on pirated copies, netizens "rubbing salt into the wound": eating in an ugly way

The hit TV series "Joy of Life" previously made headlines due to the VIP charging strategy of video platforms such as Tencent, which triggered criticism from netizens, CCTV, People's Daily, etc. about the ugly behavior of the platforms. Unexpectedly, this matter is not over yet. In the past two days, someone has released all the resources of the TV series online, which is a fatal blow to "Joy of Life" and the video platform. In the past two days, some netizens have downloaded all 46 episodes of the TV series "Joy of Life" online. Currently, only 33 episodes have been updated on the video platform. This early leak will cause some netizens to no longer be interested in VIP, and will also cause the accumulated popularity of this TV series to decline rapidly, so all parties have taken quick measures.

On the video playback platform, Tencent said that it has reported the pirated content to the public security organs and demanded that the relevant responsible persons be held criminally responsible. The legal team will also take rights protection measures to pursue the infringement of the relevant responsible persons. The official "Celebrating More Than Years" also issued a statement, saying that "we sincerely hope that "the rest of our lives will be lucky enough to meet you", and expressed our heartfelt thanks for everyone's attention and support! I hope everyone will unite as one to fight against infringement and piracy, and overcome difficulties with "Celebrating More Than Years"."

In the past, this kind of early leak of a TV series would inevitably arouse unanimous sympathy from netizens, but this time the situation is different. Due to the previous issue of video-on-demand charges, many netizens are still angry and "rubbed salt into the wound" in the comments on the official Weibo of "Joy of Life", still accusing them of being ugly (although the video charging issue has nothing to do with the crew).

Some netizens said: "We originally wanted to watch the original version, but the charging practices of Tencent and iQiyi have chilled us, but we will still support the original version." Another netizen said: "We have filmed the drama for half a year, and the popularity of the word of mouth should have been rising, but Tencent and iQiyi have made money like this, and piracy is everywhere. Everyone watches the drama at a different pace and it is impossible to discuss the plot. A good drama will be broadcast in less than a month. Some people say that if the show is not so ugly and it is broadcast honestly episode by episode, there will be fewer people looking for pirated copies."

Judging from the support level of popular comments, many netizens are still agitated about the charging of the video of "Joy of Life", which has caused their attitude towards the leak to change. Condemning piracy is still the mainstream, but there are also many people who just want to watch the fun and gloat over other people's misfortune. Such statements will undoubtedly dishearten the crews producing high-quality TV series at this time.