Toshio Suzuki: Hayao Miyazaki's new film promotion will follow the example of Slam Dunk

According to Sina Film, Studio Ghibli producer Toshio Suzuki attended the opening ceremony of the "Animage and Ghibli Exhibition" on the 28th. At the event, Hayao Miyazaki's new film, "How Do You Want to Live?", which will be released on July 14, 2023, was also mentioned. He said that the film will adopt a promotional method similar to "Slam Dunk" - almost no information is revealed before the screening and confidentiality is insisted on.

Hayao Miyazaki's new film "How Do You Live?" has previously announced a teaser poster and release date, but the story and details of the work remain a mystery. In response to questions from the media about the film, Toshio Suzuki said: "If there is no relevant information before the release, people may be more excited. Knowing it in advance will weaken the joy. We will also insist on keeping it secret this time."

Suzuki also mentioned the recently popular animated film "Slam Dunk". He said: "This is how Slam Dunk was made. There was almost no information before it was released, and there was a lot of negative news. The result was unexpectedly very good, and I learned a lot." In addition, Miyazaki's works are usually completed before they are released, but this time Suzuki said: "It was really completed a long time in advance."